Marketing-minded design
We combine form with function, aesthetics with conversions, design with performance.
What sets us apart
Over a decade of performance marketing expertise.
From email marketing and content strategy to user experience and buyer behavior, we approach every project as marketers first — ensuring that every visual choice, every page layout, and every piece of messaging is designed to perform, convert, and drive results.
This means your brand isn’t just beautiful; it’s built with intention, strategy, and a deep understanding of what moves your audience to take action — so you can grow with clarity and confidence.
Grounded in strategy, driven by growth.
Before founding City & Sea, Shannon Gallaher served as a Creative Director at a NY-based digital marketing agency — leading branding, UX, and performance design for rapidly growing businesses. In years prior she specialized in Digital Marketing for eCommerce brands, Content Strategy in Commercial Real Estate and B2B marketing in the the Mortgage Industry.
That’s why we bring more than a keen eye for design. City & Sea brings the full strategic playbook.
Your brand won’t just look better — it will work harder, converting ideal clients, building immediate trust, and positioning you for your next seven-figure opportunity.
Studio Values
EMPOWERMENT
You’ve poured your heart and soul into building your business—you deserve a brand and website that reflects that. Our mission is to bring your vision to life in a way that feels so true to you, you might just choke back tears when you see it. We want you to feel proud, excited, and eager to share your brand with the world.
EXCELLENCE
Your time is valuable, and your business deserves nothing less than the best. We approach every project with meticulous care, delivering flawless work that exceeds expectations. Treating your business as if it were our own, we ensure every detail is crafted to help you succeed.
CONNECTION
Our clients are more than just projects—they’re people with real dreams and goals. We’re here to champion you, not just during our partnership but long after. By building lasting relationships, we become a trusted extension of your business, dedicated to supporting your success every step of the way.
The Process
Discovery & OnboardinG
We start by getting to know you—your business, goals, and vision. If we’re a great fit, we’ll begin onboarding with an in-depth questionnaire, client dashboard access, and a clear project timeline.
Depending on your package, we start with brand strategy, then move into brand design. Before we’ll start on the website, you’ll need to submit brand photography. We offer photographer or you can work with another photographer. From there, we craft your website’s copy, design, and development—bringing your vision to life.
Strategy & Design
THE LAUNCH PHASE
You will receive a personalized walk-through video of your website, and a tutorial that will teach you how to make future edits and updates to your website. We’ll ensure your domain is connected properly, and if applicable, that your email platform is integrated and functioning with your website’s forms.
Going steady
The fun doesn’t have to stop after the launch phase. We offer ongoing creative partnerships on a monthly retainer, joining your extended team and offering design and marketing support for as long as you need it. This includes unlimited Creative Director access and creative support!
Ready to get started?
FAQs
How much can I plan to invest?
Every client and need is unique. We create customized packages for each client based on the goals you have for your business and our partnership. We create these packages after our Discovery Call together, where we’ll get a feel for your budget, goals, and expectations.
DO YOU OFFER PAYMENT PLANS?
We do offer payment plans, as we understand that partnering with a brand and website designer is a big investment. Depending on the size of your project, we’ll break your total project cost into 2-5 installments. The first installment will be due at the time of your booking to lock in your project start date, and your next installment will be due the month we start.
I just want a logo, can you help?
While logos are an integral part of a visual identity, they are just a piece of a visual ecosystem that’s vital for building an impactful brand. We dive deep into your brand positioning and story, and provide a collection of visuals that tell that story in a way that resonates with your target audience and reflects your vision.
Can you work with existing branding?
We intentionally choose not to. We believe a successful brand is a cohesive visual ecosystem — one that’s carefully and holistically crafted to reflect your unique identity and goals. When past elements are simply pieced together or forced into a new framework, they rarely achieve the clarity, consistency, and impact a brand needs to truly resonate. Our approach ensures that every element works in harmony, creating a unified system that feels intentional, distinctive, and built for long-term success.