brand & website design
The Challenge
Brittany McCann is an established Realtor in New Mexico, known for her expertise in helping military families find the right home. As she prepared to relocate with her own family to Fort Worth, Texas, Brittany faced the challenge of re-establishing her business in a brand-new market — where she would need to build fresh connections, stand out from the competition, and quickly rebuild her client base. She recognized that to do this successfully, she needed a distinctive visual identity and professional website that would set her apart and communicate her expertise and dedication to a new audience.
The Solution
City & Sea Creative partnered with Brittany to develop a strong, differentiated brand that would carry her confidently into the Fort Worth market. Our work focused on:
Creating a stand-out visual identity — including logo, color palette, typography, and branded elements that feel polished, approachable, and memorable
Designing a custom Squarespace website that showcases Brittany’s specialties, tells her personal and professional story, and speaks directly to the needs of military families relocating to the area
Crafting clear, confident messaging that positions Brittany as a knowledgeable, trusted resource in both the New Mexico and Fort Worth markets
Ensuring the website was set up for easy updates and scalability, so Brittany could continue refining and adding content as she grows her business in Texas
The Result
With her new brand identity and website, Brittany now has a professional, eye-catching presence that helps her stand out in the competitive Fort Worth real estate market. Her online platform communicates her unique expertise in serving military families, builds trust with prospective clients, and gives her the tools to confidently market herself as she rebuilds her business in a new city. The transformation has positioned Brittany for success, empowering her to establish meaningful connections and grow her client base in her next chapter.
